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Customer service matters

Richard Branson signs the NBC guest book in New York

Customers shouldn’t just think of your business as a place to buy a product or use a service - it should be a fun place to be!

Making customer service key to your organisation will keep your employees motivated and your customers happy.

This in turn ensures enduring loyalty, business success, and most importantly, a more fulfilling and meaningful experience for all.

Read my full article on why customer service matters in a recent New York Times syndicate blog on LiveMint.com.


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