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Driving green innovation in F1

Driving green innovation in F1

I had a great time watching Virgin Racing compete in a fascinating Canadian Grand Prix at the weekend.
The team really is pulling together and going in the right direction – on and off the track.

This is particularly true in terms of Virgin Racing's commitment to focusing upon the environmental impact of Formula One.

A new deal with Canadian-based recycling company Carbon Green is the first truly green and highly relevant deal in the history of the sport.

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In the future, the plan is for old tyres used by Timo Glock, Lucas Di Grassi and co to be recycled into useful products.

This fits perfectly with Virgin Racing's desire to drive the introduction of green technology into F1, as well as the Virgin Group's focus on environmental issues.

Here's to more successes for Virgin Racing and a sport becoming as green as it is exciting.

 

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